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Digital infrastructure for a circular economy.Decentralizing the new (circular) economy so everyone can get a fair share of the upside of making the world a cleaner and better place.
The problem: Plastic Waste
Our dependence on plastic increased its production from 2.3 million tons in 1950 to 448 million tons by 2015. This is almost 200 times more in less than 70 years, and is expected to double again by 2050.Every minute, a truck-load of plastic waste is dumped in the oceans.
The solution: Circular Economy
To solve the problem we need to do three things:
Close the tap
Clean up the waste
Provide recycling aid
The circular economy allows for this by focusing on reuse, recycling and tracability.
The infrastructure: EmpowerChain
The circular economy requires changes that traditional digital infrastructure is not set up to handle. Fortunately, Blockchain technology can be leveraged to increase incentivization and collaboration across supply chains.In particular, incentivizing cleanup and collection at source in instrumental for the circular economy to ever work.
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